A majestic six-meter-high wooden bookshelf presides over ‘Nude Library’, Nude Project’s new flagship store at La Roca Village designed by El Departamento. This architectural element, merging display and library functions, articulates a space where fashion dialogues with culture, embodying the brand’s identity in an environment that transcends traditional retail concepts.
La Roca Village welcomes the first permanent store of streetwear brand Nude Project, designed by architecture and interior design studio El Departamento. This new 100-square-meter space breathes both the brand’s essence and the atmosphere of its privileged setting, creating an environment that explores the intersections between design, art, and community.
A space inspired by La Roca Village’s spirit
Drawing inspiration from La Roca Village’s distinctive character, which evokes a late 19th and early 20th-century Catalan village, El Departamento has envisioned a space that integrates seamlessly into this vibrant environment, with its streets, main square, theater, and commercial promenade. To complete this narrative, studio co-founders Alberto Eltini and Marina Martín have materialized what was missing: a bookstore as a new cultural landmark.
This is how ‘Nude Library’ was born, a space where the DJ booth reflects the brand’s connection with art and music, while an imposing six-meter-high wooden bookshelf symbolizes the creative and cultural inspiration that defines its identity. This central axis combines visual and material references that link architecture with culture and the creative community, reinforcing Nude Project’s philosophy: “By Artists, For Artists.”
Brand community at the heart of design
El Departamento has leveraged the space’s six-meter ceiling height to erect an imposing wooden bookshelf that spans the main wall and integrates a DJ booth at its center, organically uniting the architectural structure with the brand’s artistic essence. This vertical element not only organizes the space but also creates a visual impact that invites exploration and delivers an immersive experience.
To optimize the 100 square meters available, the studio has structured the space across two levels. At the rear, they designed a mezzanine for storage, creating an engaging interplay of heights that adds dynamism to the customer journey. This architectural detail, addressing both functionality and aesthetics, intensifies the store’s verticality and establishes the bookshelf as the protagonist element.
Contrasting with the bookshelf’s sobriety, the fitting room area features Nude Project’s signature baby blue, with rounded forms and soft textures that generate a welcoming and balanced atmosphere.
‘Nude Library’ marks El Departamento’s eighth retail project for Nude Project, joining existing spaces in Madrid, Barcelona, Lisbon, Valencia, Ibiza, Bilbao, and Milan. The creative collaboration between the studio and the brand will continue with an upcoming opening in Amsterdam, further consolidating the brand’s European expansion and reaffirming a shared vision where retail and culture converge in each new space.
All text & images courtesy of El Departmento.
