The BMW Art Generation Returns for A Joyous Day of Culture, Connection, and Exchange.

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On 2 November 2024, The BMW Art Generation will return for its second edition at the Nirox Sculpture Park in Kromdraai, Krugersdorp. This year The BMW Art Generation will build on the momentum of its inaugural 2023 edition by fostering joy through connections and exchange while highlighting contemporary African art and lifestyle.

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The BMW Art Generation’s moments of joy

The day will kick off with an intergenerational conversation that looks at the medium of painting as a practice of liberation. Intergenerational, the conversation will be between formidable painters Mmakgabo Helen Sebidi and Thenjiwe Niki Nkosi. The conversation will be moderated by Janine Gaëlle Dieudji, curator of the Smithsonian National Museum of African Art.

Parallel to the discourse, guests can look forward to an array of delicious food offerings, cutting edge fashion, and local music from the likes of Kopano Jazz Collective, Kuienga and Thandiswa Mazwai.

“As part of our long-term dedication to art education, BMW will continue to play a pivotal role in promoting and fostering creativity and innovation for future generations. The BMW Art Generation is a testament to this vision, creating a platform for the exchange of knowledge between generations of artists, collectors, and cultural practitioners.” – Taz Ramphisa, General Manager: Customer and Brand, BMW Group South Africa.

Building a legacy of celebration, connection and exchange — The BMW Art Generation premise 

In 2020, BMW Group South Africa and FNB Art Joburg established the BMW Young Collectors Co. to develop a new generation of art enthusiasts that will collect African art on African soil. Through exclusive opportunities to meet and connect with leaders in contemporary African art that entry level collectors may not have access to, BMW Young Collectors Co. has built itself up to be one of the most coveted memberships.

A means for BMW South Africa and FNB Art Joburg to open the club’s programme to the public, with support from First National Bank, The BMW Art Generation will serve as a vibrant meeting place for the public to encounter celebrated, established and young artists, curators and academics from across the world. Together this collective has the opportunity to imagine, celebrate and protect the future of contemporary African art.

“Leaders in culture, BMW South Africa exemplifies why patronage is vital in sustaining art. We are privileged to benefit from their support, which not only enhances our initiatives but also strengthens the social fabric we need to foster a rich exchange. Through their investment, we are reminded that culture thrives when shared.” – Mandla Sibeko, Managing Director of FNB Art Joburg

An invitation to celebrate the joy art brings 

Building on the foundation that was established in the first edition, The BMW Art Generation Vol. 2 is a call to look towards joy through art and culture. Centred around a generative jouissance of intergenerational exchange, this edition acknowledges the weight of art to articulate things that cannot be put into words.

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Press release courtesy of BMW Group South Africa

For the latest info on The BMW Art Generation visit @bmwartgeneration or BMW Young Collectors Co. on LinkedIn

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