Over the last few years, the brand has sky-rocketed , with its Scandinavian–South African design and signature cross making it instantly recognisable. From Nando’s to the V&A Waterfront, Pedersen + Lennard has found a place for their designs in everything from private residences to retail — with pieces made to last many lifetimes.
In this Scape Session, we speak to the founders, Luke Pedersen and James Lennard, as they take us on their journey of curiosity and incredible tech-building. Ever wondered what it takes to turn a young brand into household status in the industry? They tell it all.
