Under Three Sixty Design’s creative direction, Herringbone’s Bree Street showroom has been elevated. Warmth, texture, and curated vignettes carve out intimate corners, creating a narrative around each piece. Each detail is a thread in a tapestry reflecting the transformative power of design. Here, craftsmanship, culture, and timeless style are celebrated.
Herringbone has evolved beyond a showroom; it is a living story of the intersection between culture and artistry.
From showroom to story
Herringbone’s founder, Sarah Craig, left the structure and precision of finance for the tactility and creativity of craft. A fateful visit to a carpet expo — and a spontaneous purchase of 70 pieces — laid the foundation for Herringbone.
With no space to properly display her collection, she took a leap of faith and rented a small shop in Hout Bay. As the business grew, so did its spaces: first moving to De Waterkant, then to a larger location, before finally finding its forever home in a meticulously restored heritage building on Bree Street.
A Georgian gem in the city centre
89A Bree Street, built in 1752, is one of Cape Town’s oldest surviving structures. The building’s Cape Georgian façade — symmetrical, proportioned, and tastefully detailed — has witnessed the city evolve over nearly three centuries. Around 1800, the building was divided in two portions, a change still visible today in the off-centre front door topped by a semi-circular fanlight; a charming quirk in an otherwise orderly exterior.
Its original features remain intact: moulded stoep seats, once used for social interaction, exposed ceiling beams, and upper sash windows installed around 1840. Each detail builds upon a story of craftsmanship and layering, while subtle architectural changes observe the transition in style and construction methods. For 40 years, architects from Jordaan Hartwig Steyn le Roux, now SLTA, have maintained and restored the building, integrating heritage integrity with modern architectural sensibility.
Heritage meets design
Set against the dynamic backdrop of Bree Street, one of Cape Town’s most vibrant and design-forward thoroughfares, 89A Bree Street is more than a heritage building. It stands as a testament to architectural continuity, an intersection between history and contemporary design. Herringbone celebrates the artistry of textiles while honouring the legacy of the space it occupies. It’s a conversation between craft, culture, and time, where each rug, fabric, and corner evokes the layers of the city’s past, present, and future.
SUPPLIERS
Flooring: Oggie Hardwood Flooring | Lighting: The Space Agency, Jan Ernst and Delos | Sofa: Tonic | Chairs: Onsite Gallery, Philipe Strack and The Space Agency | Tables: Cassina, True Design, Jan Ernst and Crema | Desk: The Space Agency | Server: Pierre Cronje Studio | Abstract Art: Smac Gallery | Tapestry: The Space Agency
MEET THE TEAM
Interior Designers: Three Sixty Design and Herringbone
